{"id":6731,"date":"2022-05-30T11:23:53","date_gmt":"2022-05-30T09:23:53","guid":{"rendered":"https:\/\/www.fh-group.dk\/interne-umweltkommunikation\/"},"modified":"2022-08-12T14:55:26","modified_gmt":"2022-08-12T12:55:26","slug":"interne-umweltkommunikation","status":"publish","type":"post","link":"https:\/\/fh-group.dk\/de\/interne-umweltkommunikation\/","title":{"rendered":"Interne Umweltkommunikation"},"content":{"rendered":"[vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_image=”6634″ bg_position=”center center” background_image_loading=”default” bg_repeat=”no-repeat” scene_position=”center” top_padding=”18%” bottom_padding=”18%” top_padding_tablet=”35%” constrain_group_3=”yes” bottom_padding_tablet=”35%” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][image_with_animation image_url=”6566″ animation=”Fade In” hover_animation=”none” alignment=”” border_radius=”none” box_shadow=”none” image_loading=”default” max_width=”100%” max_width_mobile=”default” el_class=”header-watermark”][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#f8f8f8″ scene_position=”center” top_padding=”5%” constrain_group_1=”yes” bottom_padding=”5%” left_padding_desktop=”5%” constrain_group_2=”yes” right_padding_desktop=”5%” translate_y=”-75px” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” zindex=”10″ overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_custom_heading text=”Interne Umweltkommunikation” font_container=”tag:h2|font_size:51|text_align:left” use_theme_fonts=”yes” css=”.vc_custom_1653483733018{margin-bottom: 30px !important;}” el_class=”word-break”][vc_custom_heading text=”Wir streben an, dass unsere Arbeit mit dem Teil der Strategie, bei dem es um Nachhaltigkeit geht, im Inneren beginnt und nach au\u00dfen w\u00e4chst. Bei den ersten Schritten ging es daher darum, ein gemeinsames Verst\u00e4ndnis daf\u00fcr zu schaffen, was Nachhaltigkeit und umweltfreundlicher Wandel bedeuten.” font_container=”tag:h6|text_align:left” use_theme_fonts=”yes” css=”.vc_custom_1653479035631{margin-bottom: 30px !important;}”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text]Verkaufsdirektor Peter Axelsen und Product Compliance Managerin Chinette Bonde Ebbesen haben in allen Gesch\u00e4ftsstellen, sowohl national als auch international, Vortr\u00e4ge \u00fcber interne Umweltkommunikation gehalten und so f\u00fcr ein gemeinsames Verst\u00e4ndnis \u00fcber Nachhaltigkeit in den Abteilungen des Unternehmens gesorgt.<\/p>\n

In den Vortr\u00e4gen wurde das Augenmerk u.\u00a0a. auf den Begriff Nachhaltigkeit<\/em> gelenkt, der sehr breit definiert werden kann. Es wurde deutlich gemacht, dass wir bei der Vermarktung unserer Waren keine allgemeinen Statements verwenden. Stattdessen sprechen wir \u00fcber die konkreten positiven Eigenschaften, die die jeweilige Ware aufweist. Au\u00dferdem wurden Fallstricke wie Green Washing <\/em>und Green Blushing<\/em> erl\u00e4utert.[\/vc_column_text][\/vc_column_inner][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_column_text]Es wurde deutlich, dass die Mitarbeiter ein sehr unterschiedliches Verst\u00e4ndnis vom Begriff Nachhaltigkeit haben, was Anlass zu Diskussionen, Brainstorming und dem Sammeln von Ideen gegeben hat, die langfristig einen nachhaltigen Wandel bei der F&H Group sicherstellen k\u00f6nnen.<\/p>\n

Damit wir uns hin zu Vertrieb, Einkauf und Produktion mit Nachhaltigkeit bewegen k\u00f6nnen, m\u00fcssen wir mehr \u00fcber unsere CO2<\/sub>-Emissionen wissen. Wir leben vom Verbrauch unserer Kunden und der wird nie nachhaltig sein. Unser Ziel ist es nicht, nachhaltig zu werden, sondern an den Stellen \u00c4nderungen vorzunehmen, an denen wir dies auf sinnvolle Weise tun k\u00f6nnen, damit unsere Waren einen weniger negativen Fu\u00dfabdruck hinterlassen.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"

Wir streben an, dass unsere Arbeit mit dem Teil der Strategie, bei dem es um Nachhaltigkeit geht, im Inneren beginnt und nach au\u00dfen w\u00e4chst. Bei den ersten Schritten ging es daher darum, ein gemeinsames Verst\u00e4ndnis daf\u00fcr zu schaffen.<\/p>\n","protected":false},"author":8,"featured_media":6678,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[29,8],"tags":[],"class_list":{"0":"post-6731","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-nachhaltigkeit","8":"category-unkategorisiert"},"yoast_head":"\r\nInterne Umweltkommunikation - F&H Group<\/title>\r\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\r\n<link rel=\"canonical\" href=\"https:\/\/fh-group.dk\/intern-miljoekommunikation\/\" \/>\r\n<meta property=\"og:locale\" content=\"de_DE\" \/>\r\n<meta property=\"og:type\" content=\"article\" \/>\r\n<meta property=\"og:title\" content=\"Interne Umweltkommunikation - F&H Group\" \/>\r\n<meta property=\"og:description\" content=\"Wir streben an, dass unsere Arbeit mit dem Teil der Strategie, bei dem es um Nachhaltigkeit geht, im Inneren beginnt und nach au\u00dfen w\u00e4chst. 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